Lilac chocolate brand Milka to support Bart Brentjens MTB Racing Team in 2010 - Milka, one of Europe’s most famous chocolate brands, and team leader Bart Brentjens are delighted to announce their new partnership. In the upcoming mountain bike season, the young MTB Racing Team will be sponsored by the chocolate producer. The official name for the team in 2010 will therefore be “Trek-Brentjens MTB Racing Team powered by Milka”.

Bart Brentjens:
“I am really happy that Milka has chosen our team. Milka is one of the most famous sponsors of winter sports, as events and athletes have been supported for 15 years now, and it is great that they are now focusing on mountain biking as well. With the professional way they work, there are good chances of lifting the team to a higher level. We share the same goal for the team: two of our riders should participate at the 2012 Olympic Games in London.”

Thomas Hergge, Manager International Milka Sponsoring & Events: “Like skiing, mountain biking takes place in the world of mountains and Alps – the home of the Milka brand. The chance to sponsor Bart Brentjens and his team creates a new platform where the Milka experience can come to life.”

The TREK-Brentjens MTB Racing Team powered by Milka is an official UCI Mountain Bike Trade Team and will be managed by mountain bike legend Bart Brentjens.